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About Me + Wild Mint

Hi! I am Shanna and I am a strategic and creative marketing professional with over 6 years of experience leading brand development, communications strategy, and multi-channel marketing initiatives. I have  a proven track record at meeting goals and objectives through integrated marketing techniques in B2C, retail, nonprofit, and change making environments. â€‹I graduated with my Master's in Strategic Communications in the fall of 2024. 

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​I started Wild Mint Studio + Consulting as a place to blend the things I care about most: creative expression, thoughtful design, personal growth, and using our gifts to make an impact. My background includes consulting with mission-driven brands, writing for advocacy, and building intentional content that connects deeply with people. I believe that design and storytelling aren’t just about looks. They’re about what matters. 

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Let me help you elevate your brand and build authentic connections! 

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Education

Butler University

​Master’s in Strategic Communications

Graduation 2024

Indiana University Kokomo

Bachelor's of Science in Psychology

Graduation 2016

Marketing + Communications Experience

Expertise
Programs + Tools

Strategy + Creative Storytelling

Visual Design (Graphic, Video/Photo)

Website Design + Management 

SEO

CRM 

Blogging 

Print Marketing + Communications 

Digital Communications

Event Planning + Coordination

Project Management: Gantt chart, processes + systems planning 

Financial Planning and Budget Management

Fundraising and Donor Cultivation

Personas, Consumer Mapping, Segmentation 

Cross-functional Collaboration ​​

Stakeholder Management 

Adobe Suite: Lightroom, InDesign, Premiere Pro

Canva

CRM: DonorPerfect

Email: Constant Contact, Mailchimp

Website: Wordpress, Wix, Shopify, Squarespace, Google Sites

Analytics: Google, SEMRush, backend web + social media

Social Media: Meta, TikTok, Threads, Linkedin, YouTube

Shared Workspaces: Google, Microsoft, Slack

Video Platforms: Zoom, Teams, Meet

Microsoft Suite: Excel, Calendar, etc. ​

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